Southern Boy: Randy B.

Click here to download Randy B - Cry

ADDICTED TO THE MUSIC
By: Keith Kennedy

Everyone has a vice. For some it is gambling, shopping, sex, booze or another intoxicant but for Southern Boy’s RANDY B. the drug of choice is music. RANDY B. is attracted to all good music, but he is especially addicted to creating his own.

Not one to leave his hands in the destiny of others, RANDY B. is an avid believer in the do-it-yourself style of music. “Music has been instilled in me since birth,”RANDY B. is proud to announce. His father, a high school band teacher, nurtured his son’s musical curiosity by allowing RANDY B. to march alongside him in the band in addition to cultivating his natural talents. As a result RANDY B. has grown to create, produce, and write his own music through his strongest instruments, piano and drums.

RANDY B.’s guidance did not end under a careful paternal eye. RANDY B. recently sojourned to Atlanta to collaborate with today’s talented tenth led by Tricky Stewart (Beyonce’s “Single Ladies (Put A Ring On It)” & Rihanna’s “Umbrella”), The-Dream(artist/songwriter, J. Holiday, Usher, Mariah Carey) and Sam Salter (Boyz II Men, B2K, & Sisqo’). With the help of these musical giants, RANDY B. learned “how to give the people what they want by being yourself and finding your own sound.”

To that end, “I have taken my experiences and made them entertaining,” explains RANDY B. The results have been soul stirring records such as “It’s Over Now,” “Let It Be,” “Candyman,” ,“Slip Away” produced by the renowned hitmaking producer, Jim Jonsin (Lil Wayne’s “Lollipop,” TI’s “Whatever You Like” & Soulja Boy’s “Kiss Me Thru The Phone”) and most recently hit single "Cry" written and produced by the southern boy himself Randy B.

But, as with any addiction, there is a dark side. For RANDY B. it is that the “risk of investing in myself can be painful. 90% of my music is written, created, and released by me so, the grind of putting yourself out there can be painful.” RANDY B. continues, “thankfully, through the bumps and bruises I have learned to become not only a better businessman, but also a better musician” by translating the trials and tribulations into beautiful records such as “Growing Pains.”

RANDY B. knows the highs one can receive from injecting the right record into the arm of the mainstream and is not shy in understanding what it takes to make it. “No one will ever out hustle me.” So, look for RANDY B. this year to release his debut album on his imprint, Southern Boy or surfing his site, www.randybmusic.com. When asked if he will ever go to rehab to cure him of the habit of music, RANDY B. emphatically states, “no, no, no!”

myspace.com/randybmusictwitter.com/randybmusic